MSC Enchances Dining for Ex-UK Ship Preziosa

MSC Cruises will add its popular Butcher’s Cut steakhouse to UK-based ship MSC Preziosa.

MSC managing director UK and Ireland, Antonio Paradiso has revealed the restaurant which is currently onboard five MSC ships, including the recently flagship MSC Bellissima, will be available onboard MSC Preziosa from 13th May 2019.

He has commented “UK guests are our priority so we wanted to enhance the experience. People love Butcher’s Cut and it’s customer satisfaction scores are amazing, so we wanted to make the change for the Brits. Antonio Paradiso was speaking alongside Steve Williams, UK & Ireland sales director. The pair revealed the overwhelming response from the UK and Irish travel trade surrounding MSC Bellissima. With the launch of the new ship helping MSC hit their passenger targets for a third year running.

Paradiso commented “It just goes to show Brexit hasn’t impacted us, and we’re not discounting and flooding the market with last-minute sales, it’s proof of what we’ve been saying – make sure you’re booking early.”

MSC invited 3000 UK and Irish agents onboard the naming ceremony of Bellissima in Southampton in March, following the success of this event sales director, Steve Williams has said his next aim was to highlight MSCs global product, with focus on the Caribbean. He commented: “We want to be known not just as a Mediterranean specialist, we’re building two new terminals in Miami and we have some of our best hardware out there.”

Williams said he would also look at hosting a UK trade fam trip in the region next year, including a visit to the line’s upcoming private island Ocean Cay in the Bahamas, opening in November 2019. “We might even do a longer fam which would be a lot more beneficial than just seeing the island on a one-off trip,” he added.

SOURCE: TTG Media


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